Blog Posts
Laine Bodnar is a strategic communications expert with 15 years of experience working in diverse settings - corporate, agency and nonprofit. She specializes in creating and executing surround-sound communications programs, and has expertise in media relations, internal communications, corporate communications, event planning, digital and social media, measurement and project management. Laine has gained a thorough knowledge of the nuances associated with communications in the health, wellness, medical research and regenerative medicine spaces.
Laine completed her Honours Bachelor of Arts degree in Communication Studies and Economics at Wilfrid Laurier University in Waterloo, Canada, and has earned a Postgraduate Certificate in Public Relations from Humber College in Toronto, Canada. Laine has obtained the Communication Management Professional (CMP) and Project Management Professional (PMP) certifications.
Blog Posts
One of my blog posts was the second-most read post in 2025.
As a communication professional, I know firsthand that communication plays a vital role in shaping relationships between organizations and stakeholders. By upholding ethical standards, communication professionals can ensure transparency, trustworthiness and integrity on behalf of our employers.
This post aids life science graduates exploring career options, who may be interested in working in the regulatory affairs function, where scientific expertise meets real-world impact.
As a member of CCRM's Communications team, I am always keen to learn about the different ways that communication can bridge the knowledge gap between various stakeholders and complex scientific work and discoveries in regenerative medicine. Known as scientific communication (scicomm), this field provides rewarding careers for people with life sciences degrees.
This post provides a one-stop-shop for the cell and gene therapies (CGTs) have been approved in Canada, for the benefit of folks in the industry.
In the dynamic realm where scientific breakthroughs meet the prospect of commercialization, an effective communication strategy also becomes a linchpin for success, working in tandem with other key considerations.
Working in science, whether in academia or industry, can be a rewarding yet challenging experience. For women pursuing careers in these fields, there are unique considerations and issues to be mindful of.
In today's digital age, scientists and engineers are more interconnected than ever before, thanks to the power of social media. If you're a scientist or engineer working in the regenerative medicine field who's not yet using social media to engage with other professionals, these platforms can provide a huge untapped network for you to build and engage with.
OpenAI's recent release of GPT-4 has made headlines in the last week. It is the latest version of the large language model that powers its popular artificial intelligence (AI) chat bot: ChatGPT. Passing the U.S. bar exam is one of its notable accomplishments.
Although winter is still here and many university students in science, technology, engineering and math (STEM) studies are swamped with assignments and tests, now is the time to start on the hunt for a summer job in the field. In fact, many summer internships are already posted and job offers are being extended.
The regenerative medicine industry is growing at a break-neck pace. The Alliance for Regenerative Medicine (ARM) recently released its 2020 Annual Report. It provides us with some metrics to illustrate the boom that the field is experiencing. It paints an exciting picture of new products that are in development, in clinical trials and being approved by regulators.
Science communication involves educating and informing the public about scientific research and facts in a way that resonates with them. With growing public interest in promising cell and gene therapies, those working in the field can expect that mastering science communication will become increasingly important.
Canada's strength in regenerative medicine (RM) and cell and gene therapies is a result of efforts that take place from sea to shining sea. Western Canada's growing RM community significantly increases Canada's competitiveness on the global playing field through its leading-edge research, advanced commercialization abilities, and excellent education and training programs. Prowess in research The region's renowned researchers aim to answer the important questions that will define the future of...
In my role as Communications Specialist at CCRM, I often come across examples of science communication that would be considered best practice in the field. However, after finishing the best-selling book (Carreyrou, 2018), I was reminded that not all science communication is created equal.
You may have heard of the adult colouring trend. In recent years, people have been reigniting their childhood passion of using markers, crayons and pencil crayons to "stay within the lines" while bringing colouring books and sheets to life. In response to this trend, a new industry of adult-oriented colouring books has emerged.
Annual Reports
Wrote articles for, and supported development of, this corporate publication.
Wrote articles for, and supported development of, this corporate publication.
Wrote articles for, and supported development of, this corporate publication.
Wrote articles for, and supported development of, this corporate publication.
Wrote articles for, and supported development of, this corporate publication.
Wrote articles for, and supported development of, this corporate publication.
Articles
Drafted and managed review of full page article, designed full-page ad
LSO uses its annual Success Stories booklet to highlight innovative research, economic impact and member achievements, specifically for advocacy at Queen's Park Day. Drafted and submitted the contribution from CCRM.
Prepared email summarizing CCRM's relevant initiatives and programs to attendees of an ISSCR conference as a sponsor benefit.
A summary of the services offered by CCRM and its CDMO subsidiary, OmniaBio, written for an international audience of cell and gene therapy professionals for distribution in the International Society of Cell and Gene Therapy's (ISCT) Telegraft Hub monthly publication.
I was happy to be featured in PR Daily’s summary of how communications professionals describe a day in their lives using GIFs.
Marketing Materials
Drafted, managed review and designed two-page marketing flyer
Drafted, managed review and designed two-page marketing flyer
Drafted, managed review and designed two-page marketing flyer
News Releases
Prepared and managed drafts of press release.
Communications Awards
RCIScience presented the 2025 William Edmond Logan Award for excellence in science communication to CCRM, recognizing the impact of its podcast and Signals blog. Prepared and complied submission and work samples for consideration by the judges.
In the 2021 Awards of Excellence's "Employee Engagement / Internal Communications Campaign of the Year" category, CCRM received COVID Bronze for its "Supporting revolutionary health care with employee communications during the COVID-19 pandemic" campaign. As a member of the Communications team at CCRM, I supported the execution of the campaign. Developed and managed submission for review by CPRS.
In the 2021 ACE Awards' "Employee Engagement / Internal Communications Campaign of the Year, COVID-related" category, CCRM received Silver for its "Employee communications during COVID-19" campaign. As a member of the Communications team at CCRM, I supported the execution of the campaign. Developed and managed submission for review by CPRS.
Winner of the 2011 IABC/Toronto OVATION Awards - Excellence Award in the Media Relations 100K and up category for the "Always Plugged Into My Diabetes Care: Bayer CONTOUR USB Launch" campaign.
Prepared Award Submissions
Prepared winning award submission nominating Michael May, President & CEO, CCRM, for the University of Toronto's 2025 Engineering Alumni Network Awards.
Prepared a winning submission for the nomination of CCRM's President & CEO, Michael May, for the International Society for Cell & Gene Therapy's Le Prix Luc Sensebé Innovation Award.